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Consultation results

The Tourism Industry Reference Panel invited industry and the community to contribute their ideas to help design the future of tourism in Queensland.

A discussion paper (PDF, 4.0MB), released in May 2021, outlined the current context and posed 8 questions about the future.

The Panel received 44 written submissions and 29 survey responses from a cross-section of organisations, businesses, and individuals.

During the consultation period, the Panel hosted 6 workshops, in Cairns, the Whitsundays, Brisbane and the Gold Coast and with representatives from across the Outback.

The Panel also attended 16 meetings with businesses, industry groups, tourism organisations and Australian and local government representatives.

Feedback received through the submissions and survey have guided the development of the Interim Action Plan for Tourism Recovery.

Survey responses

SectorPercentage

Attractions, events and tours

21%

Community members

21%

Industry associations

14%

Other

14%

Local councils

11%

Aviation and transport

7%

Hospitality

7%

Accommodation

4%

RegionPercentage

Brisbane

28%

Gold Coast

14%

Outback

14%

Tropical North Queensland

11%

Fraser Coast

7%

Southern Queensland Country

7%

Townsville

7%

Capricorn

4%

Gladstone

4%

Mackay

4%

Whitsundays

4%

Written submissions

The Tourism Industry Reference Panel received 44 written submissions from various businesses, industry groups, organisations with an interest in the future of tourism in Queensland.

Submissions were received from:

Meetings

The Panel attended 16 meetings with businesses, industry groups, tourism organisations and Australian and local government representatives. These meetings included:

  • Cairns Mayor, Chair and Chief Executive Officer of Tourism Tropical North Queensland
  • Queensland Tourism Industry Council (QTIC) Board meeting
  • Chairman and Non-Executive Director of The Star Entertainment Group
  • Hon. Martin Ferguson AM, Chair of the Australian Government’s Reimagining the Visitor Economy Expert Panel
  • Adventure Queensland Board meeting
  • General Manager, Tourism and Investment, Moreton Bay Region Industry and Tourism
  • Chief Executive Officer of Experience Co
  • Head of Strategic Insights and Analytics, Navitas
  • Representatives from QTIC’s First Nations Champions Network
  • Professor Hugh Possingham, Queensland Chief Scientist
  • Chair and Chief Executive Officer of Visit Sunshine Coast
  • Wayne Gerard, Queensland Chief Entrepreneur
  • Chief Executive Officer of the Australia China Business Council (Queensland) and representatives from the Council’s Tourism Industry Working Group
  • Chief Executive Officer, General Manager and Senior Manager, NRMA Expeditions
  • Senior faculty from the University of Queensland, Griffith University and the University of Sunshine Coast
  • Chair and Chief Executive Officer, Townsville Enterprise

Last updated: 05 Nov 2021