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Sunshine Coast and Moreton Bay

Maps of Sunshine Coast and Moreton region

Our 12 Queensland regions are the best that Australia has to offer.

The Sunshine Coast is only 90 minutes from Brisbane and the third most populated region in Queensland. With over 100km of sparkling coastline and pristine hinterland, tourists flock here all year round. It is also a leading region for innovative ideas, creativity and entrepreneurialism.

Moreton Bay is only 14km from central Brisbane and is one of Queensland’s most important coastal regions. It is littered with tiny islands and is home to many environmentally significant habitats.

Whether it’s developing a world-first fresh milk processing technology or adding a luxury bush camp to the iconic Australia Zoo, we’re backing Queenslanders who live and work in this region.

We know innovation and tourism are crucial to the region’s growth – now and in the future.

The Sunshine Coast and Moreton Bay region has many local success stories supported by our strong innovation and tourism investment. We’re working together to deliver jobs, economic growth and benefits for your community, our state and the world.

  • $18M

    Advance Queensland funding

  • $32M+

    leveraged from external investment

  • 950+

    Advance Queensland recipients

  • $16.4M

    local tourism investment

  • 150

    local tourism jobs

  • $6.8M

    Big Pineapple upgrade


Anyone can have a great idea or come up with an innovative solution to a problem. The hard part when you’re in a region can be getting access to the help you need to turn your idea into a business and your business into a global success story.

Advance Queensland is helping Queenslanders to grow their business and build our innovation economy.

The Sunshine Coast and Moreton Bay region has many local success stories that we support though programs such as Ignite Ideas and the Industry Attraction Fund.

We have designed or funded many programs to support innovators across Queensland including:

  • Advancing Regional Innovation Program - gives each region up to $500,000 to develop region-wide innovation projects.
  • Regional Startup Hubs Support Program - a local skills-building program delivering education and networking events.
  • Startup Onramp Regional Queensland Program - shows people with a great idea how to become a startup founder.
  • Regional Angel Investors Support Program – helps investors to find innovators who need financial backing.

Case study: World first milk technology

Sunshine Coast food technology company Naturo, is one example of the extraordinary innovation happening right here in Queensland’s agricultural and food sector.

Naturo Pty Ltd has developed a highly innovative, world-first fresh milk processing technology that produces fresh milk with 60+ days shelf life. With a nutritional profile closer to raw milk, this product has the potential to be sold around the globe.

With Advance Queensland support, Naturo has accelerated the commercialisation of its globally patented technology for processing fresh refrigerated milk.


Tourism is crucial to Queensland’s economic growth and the success of the state’s tourism industry is a key focus of the Queensland Government.

We want to boost the Sunshine Coast tourism industry – that’s why we’re investing in new infrastructure to attract visitors to the region. The Big Pineapple project, along with the Australia Zoo campground and the Lake Gkula investment at Woodford are proof of our commitment to grow the tourism industry on the Sunshine Coast.

Under the Unite and Recover for Queensland Jobs Plan, the Queensland Government established the $15 million Queensland Aviation Route Restart Program to attract new services and resume existing services. This funding has been provided to 16 Queensland Airports including the Sunshine Coast to fast track the return of aviation routes and develop new routes into the Sunshine Coast from intrastate, interstate, and other key markets.

Case study: Australia Zoo

Sunshine Coast’s Australia Zoo is getting a facelift with a luxury bush camp experience being added to the iconic attraction. As part of the Growing Tourism Infrastructure Fund the ‘Camp Crocodile Hunter’ experience will offer a range of luxury on-site camping experiences that will create jobs and boost the local tourism industry.

The project will give tourists an entirely new way to experience Australian wildlife, while employing more people locally, encouraging visitors to stay longer and increasing spending on the Sunshine Coast. Once complete, ‘Camp Crocodile Hunter’ is expected to attract more than 39,000 annual visitors and contribute up to $4.5 million in visitor expenditure a year to the region. The campground will open as part of the zoo’s 50th anniversary celebrations this year.

Last updated: 25 Feb 2021